It Pays to Advertise: Junk Food Marketing to Children | Food & Water Watch
Victory! Cleveland passes resolution against antibiotic misuse on factory farms. more wins »
X

Stay Informed

Sign up for email to learn how you can protect food and water in your community.

   Please leave this field empty

I turn to FWW for information that I can't seem to get elsewhere. They keep me updated on ways I can support issues that matter to me, like the labeling of GE foods, and also helps me make more informed food choices.
Mel Newburn

It Pays to Advertise: Junk Food Marketing to Children

Download the PDF File

Food marketing is pervasive in the lives of children and adolescents. Food and beverage companies spent $1.6 billion in 2006 to reach this important market. On television, online and even in schools, youth are regularly exposed to messages encouraging them to eat unhealthy foods, at a time when they need to establish healthy eating habits. One in three American children and adolescents is overweight or obese, conditions that contribute to poor health over their whole lifetimes. Restricting unhealthy food marketing to youth is one important step in addressing this crisis.