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Bottled Water | Food & Water Watch - Part 4
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Blog Posts: Bottled water

March 22nd, 2011

Teaching the Tap Today to Protect Water for Tomorrow

The Take Back the Tap Curriculum is designed to teach kids about the importance of protecting our most essential public resource: water.

A great way to prepare to face the challenges of the future is to invest today in the knowledge of tomorrow’s leaders. Thus, on this World Water Day, Food & Water Watch is happy to launch a special initiative developed to teach the next generation about how to protect our water resources. The Take Back the Tap Curriculum is designed to educate young students about the critical importance of defending water as a public resource and to demonstrate the negative impact of bottled water on the environment and the community. Read the full article…

March 17th, 2011

Bells and Whistles Can Distract Consumers From the Truth

Net pens, used for factory fish farming, are destructive to the marine environment. Even if you change their shape and keep them underwater, they are still destructive to the marine environment.

Coke’s Dasani brand has introduced a new kind of plastic bottle, 30 percent of which is made from plant-based materials. (Please explore this phenomenon further via Jennifer Grayson’s blog at The Red, White and Green.) The ad declares that the bottle is made with “100 percent recyclability.” This, of course, refers to the idea of consumers placing their empty water bottles into a recycling bin to be reconstituted for further use at a later time. But, if only 25 percent of plastic bottles actually reach the recycling bin, does 100 percent recyclability have much meaning? I think it does — it’s meaning is to distract consumers from how damaging the product is to the environment, especially since the remaining 75 percent of plastic bottles end up in landfills.

Seeing an ad with a vibrant green plant blooming into a plastic bottle from the heart of its lovely pedals is enough to convince many consumers that a product is eco-friendly, but it’s merely a distraction. It’s up to us to know that the product within that fancy, useless bottle is actually something that already belongs to us, regardless of what kind of bottle is used to contain it. Plant bottle or plastic bottle, buying bottled water is destructive and not at all necessary. Read the full article…

February 22nd, 2011

Filling Stations Make a Splash at San Francisco International Airport

San Francisco International Airport unveiled new tap water stations last week. The stations offer free filtered water to travelers.

For many passengers, air travel in the modern age can be downright unpleasant. From “surplus” luggage surcharges, to cramped seats in coach, to overly-familiar TSA agents, it seems that just about everyone has something to complain about when it comes to flying the not-so-friendly skies. And don’t even get me started on the difficulties of staying properly hydrated when security won’t allow containers of liquid larger than 3.4 past its nosy screening lines.

Luckily for travelers passing through San Francisco International Airport, one of those hassles is a dehydration-induced headache of the past. Last week, the airport unveiled a new network of tap water stations designed to quench the thirst of parched fliers without making them shell out precious cash for bottled water. Read the full article…

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November 2nd, 2010

Will Coke and Nestlé Use More Tap Water?

Coca-Cola is closing a spring water bottling plant in High Springs, FL, a move they say is because they want to concentrate on bottling purified water. But their “purified” bottled water actually comes from municipal sources.  Coke switching from spring water to purified water essentially means a switch from spring water to tap water. This is certainly a unique occasion when Coca-Cola admits that they are selling tap water in those bottles. But what does it mean for taxpayers when a beverage company wants to focus more on municipal water? Read the full article…

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October 15th, 2010

An Oregon County Shuns the Bottle

Multnomah County, Oregon, which includes the city of Portland, took back the tap by passing a resolution prohibiting the purchase of bottled water with county funds. Members of the Multnomah Country Board of Commissioners were unanimous in their decision to ban the bottle. The county even joined Food & Water Watch’s national campaign to Take Back the Tap.

Members of the Multnomah Country Board of Commissioners voted unanimously against the bottle to save money and the environment. The county also joined Food & Water Watch’s national campaign to Take Back the Tap.

Commissioner Barbara Willer, who led the effort, was motivated by a desire to see the county save money and to protect the environment from unwanted waste and pollution. She punched her point home by reminding people just how costly bottled water can be when she said, “Buying bottled water is more expensive than buying gas.” Read the full article…

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October 6th, 2010

Default Set to Misleading

The International Bottled Water Association (IBWA) won its lawsuit against Eco Canteen, Inc., a company that distributes reusable stainless steel canteens. A U.S. District Court in western North Carolina awarded IBWA a permanent injunction against Eco Canteen for what was deemed false and misleading advertising — their TV commercials claimed that steel containers were safer than plastic bottles. Read the full article…

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September 30th, 2010

Another Round in the Battle Against the Bottle

CNBC’s Power Lunch provided a forum today for yet another debate on the subject of bottled water versus the tap, following a special segment called Liquid Assets. Food & Water Watch Senior Legislative and Policy Analyst Mitch Jones squared off against International Bottled Water Association (IBWA) President and CEO Joe Doss in front of program hosts Michelle Caruso-Cabrera, Sue Herera and Tyler Mathisen.

Food & Water Watch Senior Legislative and Policy Analyst Mitch Jones squares off against International Bottled Water Association (IBWA) President and CEO Joe Doss on CNBC’s Power Lunch. In our opinion, Jones wins.

Read the full article…

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September 23rd, 2010

Does the Decline in Bottled Water Sales Mean BIG Savings for Consumers?

The Beverage Marketing Corporation reported that U.S. bottled water sales declined in 2009 for the second consecutive year. What’s bad for bottled water is likely good for planet earth.

Once you’re found out, it’s all downhill from there. The Beverage Marketing Corporation reported that U.S. bottled water sales declined in 2009 for the second consecutive year—5.2 percent in revenues and 2.5 percent of volume sold. Water activists and eco-conscious consumers can celebrate the news due to bottled water’s immense and negative impact on the environment, and its strain on public water resources. While the industry is quick to point to the struggling economy as a primary reason for the decline, the impact of consumer awareness over bottled water’s environmental footprint cannot be ignored. Read the full article…

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September 3rd, 2010

IBWA Promotes Bad Choice to Young People in New Video

IBWA targets teens in their new campaign, telling young people to protect their freedom of choice. But choosing bottled water is a bad choice for many reasons.

The International Bottled Water Association’s (IBWA) has proudly released a video on their consumer website called Bottled Water: Show Your Support. Something tells me they are getting nervous.

The video features a teenager listing the industry’s talking points, trying to drive home the point that bottled water is about choice. “Bottled water matters. You love to drink it any time because it’s refreshing, day or night, at home or on the go. For you, bottled water is your packaged beverage of choice.” It’s an obvious attempt to appeal to the independent thinking of a teenager by using over-simplified corporate speak to show that the freedom of choice behind a purchase of bottled water is cool. Read the full article…

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August 19th, 2010

Kanye, “Say You Will” Take Back the Tap!

The champions of the tap vs. the outlaws of bottled water: TMZ should show how appealing it is when celebrities drink from the tap.

It’s August, so maybe there’s not much going on in the big city. Perhaps that’s why rapper Kanye West found himself tweeting about drinking New York City tap water last week. TMZ felt it was newsworthy in some way, so they mentioned the tweet on their website. It must have seemed trivial to some readers, so they expressed their dismay at how boring the tweet was. Since Kanye’s tweet about NYC tap is the kind of thing we like to hear, I found myself typing the URL for TMZ into my web browser to find out more. TMZ merely showed the contents of what Kanye tweeted—not much worth mentioning… until I noticed one particular photo-montage on their home page. Read the full article…

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